







Violet Kit
Best For:
Violet Kit
Still looking for help? View all our FAQs Here
We offer free shipping on orders over $50 across Canada and the Continental United States. Orders below $50 are shipped at a flat rate of $10.
Our team will typically ship your order within 2 business days. When your package leaves our warehouse, you’ll receive an email with your tracking information.
Most customers receive their order within 3–7 business days from the date of purchase, depending on the destination.









Sulfate-Free
Paraben-Free
Gluten-Free
A toning routine that neutralizes yellow tones for brighter, cooler hair.
See the difference
Brassy and warm to cool and balanced. Our neutralize violet products counteract unwanted yellow and orange tones — keeping blonde, silver, and lightened hair looking fresh.
Before
After
Frequently asked questions
Questions about the Violet Kit? Find our most frequently asked questions here. Still need help? Contact us.
Check your hair's undertone: if it's brassy or orange, use blue; if it's yellowish or pale/light blonde, use violet (purple).
Yes — despite the different names, they do the same thing: both use purple pigment to cancel out yellow, brassy tones in blonde or gray hair.
Most people use violet shampoo 1–2 times per week to maintain tone. If your hair is very brassy, you can use it slightly more often until the desired tone is achieved.
Yes. The formula contains nourishing ingredients like squalane, moringa oil, açai extract, and argan oil that help hydrate, smooth, and restore softness to dry or overprocessed blonde hair.
For best results, leave the conditioner on for 2–3 minutes before rinsing. This allows the formula to deeply hydrate and enhance brightness.
The neu [neutralize] Collection













