Blue Shampoo

Works great! Has kept my blonde bright. Makes my hair soft and smells great

Love this shampoo for keeping the brassiness away. Doesnt leave my hair feeling super dry either.

I could see a difference after just one wash. My highlights look alot cooler and brighter.

Works really well on my brassy pieces. I only use a little and it does the job.

Good shampoo and my hair is noticeably less brassy. I use it every few washes and thats been enough for me.

My color was looking pretty dull and brassy before. Used this a couple times and my highlights look bright again.

Definitely helped with the orange in my hair. I expected it to work a little faster but after a few uses it looks much better.

I've tried a few blue shampoos and I think this is my favorite so far. Works well and doesn't leave my hair feeling rough.

My highlights were getting really warm and I wasn't ready to go back to the salon yet. This helped a lot.

My last blue shampoo made my hair feel sooo dry. This one tones my highlights but they still feel soft after.

Didn't notice a huge change the first time but after 3 washes I definitely did. Much less orange now.

I have light brown hair with blonde highlights and this works really well for me. Takes out that orangey color I always get.

Been using it about once a week and its made a big difference with the brassiness. My blonde looks way fresher.

Didn't expect to see much after one wash but my highlights already looked less orange. Hair felt nice after too, not dried out.

Really helps get rid of the orange tones in my hair. My color looks so much fresher after using it.

Been using this between salon visits and it really helps. My blonde looks way less orange.

Absolutely love this blue shampoo
Great brightening tone

Didn'T know much about blacklight before using and can now vouch for them thanks

It actually works lol

Happy with it

Can't get over the smell of the shampoo

I told my friends about this

other blue shampoos left my hair feeling so dry in the past but not this one

I am someone who is very picky when it comes to toners or toning shampoos. My roots are dyed to level 7 and my ends are level 9 and 10. My goal was to neutralize the brass on my roots (orange) and even out the yellow on the ends. This is the best toning shampoo I ever used. Fanola and Shimmer Lights are super drying, wouldn�t recommend. This product made my ends a nice icy/platinum blonde color. It didn�t neutralize my roots but it made them more vibrant and blended. Im shocked to have found a toning shampoo that makes hair more vibrant and brighter, all past products I used were either too green/blue or dull. This product isn�t perfect (it would be if it tones level 7 and is more hydrating) but I highly recommend it; after 1 use I�m glad to have bought it. Size of bottle is smaller than I thought too but anyways happy.

Best shampoo ever. Really works to get the brassiness out

Very drying! If you buy this buy the mask to go with it. It works really well on my hair and smells so good and little bit goes a long way you only have to use it like once every 3/4 washes

I had a ton of brassiness in my hair after getting it highlighted and ordered this shampoo and it completely transformed my hair! I love the end result! The before and after was from one application about 2 minutes in the shower. Definitely a must buy if you have brassiness like I had.

Worked great!! I have light brown hair and had highlights on the end that had turned brassy and an overall red tone to the ends. One five minute treatment and my hair is shiny and the highlights pop.

I rarely bother to write product reviews unless they really WOW me - and this product has done that. I recently painted highlights into my own level 7ish blonde hair and even though I used toner afterward, my roots still had some parts with a stubborn orangey-carroty hue. I've never used a blue shampoo before but came across this one and ordered right away based on positive reviews. I left it on for 5 minutes on my crown and roots, and 1-2 minutes on the lengths, which needed far less correction, I just wanted to make sure the entire look was cohesive. The results are PERFECT and all the orange tone is gone. I'm blown away by how well this worked! As other reviews have stated, it is a bit drying so just use a good conditioner or hair mask afterward and you'll be fine.

It really works! I have joico blue shampoo, matrix brass off and I like this one more. Don't dry my hair, Remove yellow and orange tones. My hair is about a seventh tone level, and it has yellow and red tones that I wanted to remove. After the first use, I saw good results. I use it about once every week and a half.

It really brightened my hair

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